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NEW In-House Counsel | Insurance | Intellectual Property | Immigration | Natural Resources | Real Estate | Tax

Careful what you 'ask' for

Thursday, October 13, 2016 @ 8:00 PM | By Daniel Cole

More than ever before, legal and marketing teams must work together to navigate a social media sphere that is littered with legal landmines. There is no denying that social media touches virtually every aspect of our lives and businesses. Consequently, the issue for most marketers is not whether there is a choice to engage in social media, but how best to engage with their closest “friends.” Enter promotional contests. Often thought of as fast, easy and cost-effective ways to engage consumers (after all, who doesn’t love...