We use cookies on this site to enable your digital experience. By continuing to use this site, you are agreeing to our cookie policy. close
Focus On
NEW In-House Counsel | Insurance | Intellectual Property | Immigration | Natural Resources | Real Estate | Tax

The social side of business

Thursday, September 24, 2015 @ 8:00 PM | By Simon Hally

There are three things any lawyer needs to do to build a business. Being active in social media will contribute to two of them. That’s the view of Jane Southren (@janesouthren), director of professional business development in the Toronto office of Lerners LLP.

The first requirement for business success is to be a great lawyer, and no amount of tweeting and blogging will do that for you. But when it comes to the other two factors — creating name recognition as a lawyer who is competent,...