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ICBC’s anti-fraud advertising: purely educational or jury interference? | Sandra Kovacs

Thursday, May 25, 2017 @ 10:03 AM | By Sandra Kovacs

Earlier this year British Columbia’s public auto insurer, the Insurance Corporation of British Columbia, released a new “anti-fraud” TV commercial featuring an adorable ginger-haired little boy wearing his dad’s hard hat, standing at the front of his elementary school classroom, delivering his presentation on Career Day:

“My dad’s a carpenter. He builds houses. But he’s not working right now, because he got hurt in a car crash. So now, we go mountain biking together almost every day! And he says he’s going to make a whole...